I do things because they feel good. I drink because it feels good. I killed my husband because it felt good to be rid of him. I f*** my brother because it feels good to feel him inside me. I lie about f*****g my brother because it feels good to keep our son safe from hateful hypocrites. I killed your High Sparrow and all his little sparrows, all his septons, all his septas, all his filthy soldiers, because it felt good to watch them burn.
The more people you love, the weaker you are. You’ll do things for them that you know you shouldn’t do. You’ll act the fool to make them happy, to keep them safe. Love no one but your children. On that front, a other has no choice.
The only way to keep the small folk loyal is to make certain they fear you more than they do the enemy.
The faith and the crown are the two pillars that hold up this world. One collapses, so does the other.